The private sector is embracing cloud computing in greater numbers, and so too are public agencies migrating IT and data storage to the cloud. Then there’s the increasing tendency of both private and pubic organizations to utilize both public and private cloud systems, leading to the dominance of the hybrid cloud model in 2015.
To navigate this increasingly complex and interconnected sector, more and more companies are relying on brokers to get them in the game. That’s why in October, Gartner Research reported that 2015 saw the rise of cloud services brokers. Traditionally, companies have been using Managed Service Providers to migrate to the cloud. But even MSP firms are recognizing that cloud service brokerage firms are edging them out:
“Now however, there is an emerging role in the business of cloud services, the Cloud Service Broker (CSB), a middle man of sorts. Whether a business is looking to move applications to the cloud or invest in cloud-based file sharing, they are increasingly looking to CSBs for help.”
According to Gartner’s report on cloud brokerage services, 25% of enterprises will secure cloud services through a CSB, reducing costs by up to 30% in the process. If the trend continues — and all signs point to yes — then cloud services brokerage firms will continue to loom large in the marketplace over the next several years.
But if cloud services brokers help enterprises get access to the cloud, what about the supply side?
While Google remains one of the most powerful companies on the web, when it comes to the cloud Amazon reigns supreme. Although Google is reportedly rolling out a “bold plan” to beat Amazon in cloud computing, so far Amazon Web Services remains King of the Hill. AWS has a 27% market share of the cloud Infrastructure-as-a-Service market, with Google coming in fourth to Microsoft and IBM.
So unless Google’s bold plan starts eating into Amazon’s market share soon, most cloud consultants expect AWS to remain on top in 2016.
Find out more about this topic here. More information like this.