One of the most dreaded parts of pursuing higher education is without-a-doubt the college applications. They can be tedious, confusing, and even downright frustrating at times. With the application fees adding more onto the pile, it is no wonder that colleges and universities are always in search for admissions and enrollment management software to lighten the load and help students easily apply to the college they are pursuing.
This video highlights some of the ways that higher education professionals are working to expand their enrollment and boost their admissions numbers. Admissions and enrollment management software has a large part to play in this, considering that paper applications are rare to find in the process these days.
In order to encourage people to apply for their programs, most colleges have adopted a strictly digital application process. In order to attract students to these applications, they use several marketing methods. After all, they are still selling a product! Video marketing, promotions, social media presence, and alumni engagement are all vital parts to attracting people to online college applications.